Tennessee Titans

Gameday Posters

The Inspiration behind the 2025 Titans gameday posters comes from the renowned Hatch Show Print shop, a letter press shop known for their iconic posters, and a staple of Nashville. Using letter press actions and the show print style, our team created a series of 18 posters, incapsulating the music and entertainment industry of Nashville.

Stat & Milestone Graphics

This year, the Titans shifted their main color from navy to their iconic light blue. With a heavy focus on the light blue, the design team and I really honed in on a clean, sleek look designed to let the blue do most of the talking. Elements like the line work, shape gradient sprays, typography, and the classic Tennesee Tri-Star were used as support. While keeping in mind the clean look, my goal was to use compositions that highlighted the emotion and athleticism of the players attempting to draw out the hype of this young and up and coming team.

Gameday Package

My Cause My Cleats Campaign

My Cause My Cleats is a yearly tradition in the NFL where players are encouraged to wear customized shoes in-game to bring awareness to causes of their choosing.

I had the opportunity to help direct the creative for this tentpole this year, where we were tasked in making player and generic promos, along with a photoshoot of the cleats themselves. Our goal was to highlight the players and their causes from a personable point of view, opposed to them as football players.

For the promos we wanted to take a small step out of our traditional Titans branding and incorporate colors directly from their shoes to further highlight the cause they are supporting.

For the photoshoot we chose a white background to make sure the focus stayed on the shoes.